When Jeff Bezos speaks, I listen

In the August issue of Success magazine, Jeff Bezos, the founder of Amazon.com,
talks about what makes a founder/entrepreneur different from a professional manager.  The founder/entrepreneur stays true to the vision while the professional manager often seeks to change the vision.  Mr. Bezos has found that, as a rule of thumb, he needs to be stubborn about the big things and flexible regarding the details.  He says the founder has to identify what will matter to his customers ten years from now.  In his case, low prices, fast delivery, and vast selection.  As the founder of Craig Cares, I believe our customers will always want dependable, trustworthy, customer service oriented caregivers.  We will stick to this vision while continuously working on the details of delivering great caregivers.

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